Promotional and taster events are one of the most effective ways for Clubs to attract new competitors and volunteers, grow participation and future‑proof their activity. For many people, motorsport feels exciting but inaccessible – a taster event breaks down those barriers by offering a fun, friendly, low‑pressure first experience.
These events allow you to showcase what your Club does best: the variety of disciplines on offer, the community spirit within your membership, and the pathways available for newcomers of all ages and backgrounds. Whether it’s a taster AutoSOLO, a demonstration, or a Club stand at a local event, promotional events help turn curiosity into commitment.
They also create valuable opportunities to engage families, volunteers and local partners, strengthening a club’s visibility and sustainability within the community. Above all, promotional events help clubs inspire the next generation of competitors, officials and enthusiasts – helping to ensure we are getting more people enjoying motorsport, more often.
If you’re interested in running a taster or promotional event, please contact [email protected]
